Ben & Jerry's: Vermonster Challenge


The Vermonster Challenge is an annual charity event held by Ben & Jerry's. Here's the basic idea: get a team of four people together and raise at least $100. On game day, bring your spoons. The first team to finish an entire Vermonster wins.

The third annual Vermonster Challenge was held on May 19th, 2007. Procrastinating teams could still pick up entry forms at Celebrate Davis on May ?th. That year, they raised money for Camp Kesem. The top 20 fundraising teams got a spot in the challenge, therefore it behooved everyone to raise as much money as possible.

The first team of four to finish the sundae receive 208 free scoops, i.e. free ice cream for a year.

Last year the wining team ate the 20-scoop sundae in under 2.5 minutes. Death at Ben & Jerry's...

you can either eat 20 scoops of ice cream or 4.5 pounds of frozen yogurt.

Photos (not in Davis)

verm3.jpgThe Bucket it comes in!

verm1.jpgTruly Massive verm2.jpgTruly Painful.


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2006-03-26 00:11:51   Jeez, they ate the plastic tub, too? That would definitely be painful! —GrahamFreeman

2006-03-26 00:56:34   I think it is sad when there is a nice thing like this, then it turns out it is for charity instead of just being inherently good. —NickSchmalenberger

2006-03-26 01:00:38   Where's the inherent good in buying a huge tub of ice cream and making yourself sick trying to eat it? And why is it sad to take something fun and find a way to use it to benefit a charity? I don't understand your complaint. —GrahamFreeman

2006-03-26 12:43:12   Nick, I think you need to get out more. —GrahamFreeman

2006-03-26 20:53:52   Wow! What is the problem with having fun with some friends by eating a bunch of ice cream really quick and raising money for a charity as well. I mean, no one should eat a Vermonster every day but it is all in good food every now and then. I think the Vermonster Challenge is completely "inherently good." All the money goes the Camp Kasem. The owner of the store donates all the ice cream cream and ever penny that the teams hand over goes to the camp. Sounds awesome to me. And you can win a bunch of free ice cream as well. Geeze Nick, leave the curmudgeonry to Bob Dunning. —RobRoy

2006-03-26 21:56:59   I think publicity stunts and charity are good separately, but I don't like publicity stunt fundraisers. Graham, you might know who Bob and Dorothy Laben were. I volunteered with them and then Dr. Jim Kennedy for two years carrying boxes when we would go to grocery stores to pick up food to take to the food bank. I think the importance of what they did was that it helped build community in a way that donating money never could. As I said before, I don't have a problem with use of money in some situations. For example, when you buy a car, the value of the labor in the assembly has been abstracted from the purchaser by the money they pay for it. This allows for people to have specialization of skills and makes for a more efficient society. However, I think it is sad to deal with charity in such an abstract way. Others are free to disagree. At the same time, when someone makes an interesting accomplishment, I would like to appreciate the thing itself without complications, like a charity fundraiser. Does an artist make art just to sell off and give the money to charity, or is art good in itself? —NickSchmalenberger

2006-03-26 23:18:55   Another example of the sort of charity that I think is good are when motorcycle clubs have a toy run, it is just fundraisers I don't like. Check out this [WWW]toy run to Cache Creek. —NickSchmalenberger

2006-03-26 23:56:55   Because it was spelled wrong before, I only just figured out that there is a local branch of this charity. So is the fundraiser specific to the Davis store? I had the impression before that it was a national thing, which I think would be somewhat different because there would be less community development. —NickSchmalenberger

2006-03-27 02:39:00   Nick, I'm sorry about the confusing typo. This event is unique to the Davis store. —RobRoy

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